Recently I ran an online competition to promote a local business. As a result we learnt a lot about how to market a competition effectively and I thought I would share with you some of the lessons we learnt. Running a competition can be a great way to drive traffic to your site, raise your… Read more »
Posts Tagged Social Media
You’re More Likely To Spread a Bad Customer Experience Than a Good One
It’s well known that people are much more likely to tell their friends about a bad customer experience than a good one and two contrasting experiences highlighted this to me recently. According to this report, British customers are three times more likely to tell friends about bad service than they are about good service. 97.7%… Read more »